Massachusetts Institute of Technology
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Designing Your Site for Conversion Rate Optimization (CRO) Ben Finklea

Get the design specifics on taking your site to a higher level of sales effectiveness in 2010, with an inspirational, interactive talk with Ben Finklea. Ben is CEO of Volacci and author of Drupal 6 Search Engine Optimization. He describes how to get 40-50% improvements in conversion from conversion-rate-focused design adjustments to a exisitng, well-executed SEO initiatives. Ben offers results from Volacci clients, such as an online retailer in health and wellness. Conversion Rate Optimization (CRO) efforts yield big results with relatively minor changes.

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Design4Drupal Camp (2010)

Design4Drupal Camp (2010)

Category: Education | Updated almost 7 years ago

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June 26, 2010 07:05
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