Massachusetts Institute of Technology
Sign in | Create Account

FoE3: Consumption, Value and Worth

Where does value come from in the evolving media landscape? Does it lie in the properties themselves, or in what people do with these properties? Do creative companies create value or does value creation also occur on the consumption side, as audiences discover hidden potential in existing properties, make their own emotional and creative contributions to the mix, and spread the brand to new, previously unsolicited markets? With the rapid emergence of user-created content, can we consider audiences participants in the creation of the value media properties hold? How do we account for the non-monetary value of media properties? How should gains from media value be distributed through the networks of creatives who collaborate in production?

Comments (3)

very interesting subject

Posted almost 6 years by Anonymous

Recieved this web address from Architectural Boston Magazine’s “site work” section. It is now a “favorite” link.

Posted almost 6 years by Anonymous

cc

Posted over 4 years by Anonymous 00:11:02

You need to log in, in order to post comments. If you don’t have an account yet, sign up now!

Created
December 31, 2008 15:33
Category
Tags
License
All Rights Reserved (What is this?)
Additional Files


Viewed
66293 times

More from Futures of Entertainment

FoE3: Global Flows, Global Deals

FoE3: Global Flows, Global Deals

Added almost 6 years ago | 01:45:00 | 37638 views

FoE6 Day 1 Opening Remarks - Laurie Baird and Ana Domb

FoE6 Day 1 Opening Remarks - Laurie...

Added 2 years ago | 00:35:38 | 1988 views

FoE6: The Futures of Video Gaming

FoE6: The Futures of Video Gaming

Added 2 years ago | 01:52:20 | 1704 views

FoE1 Day 2 Introductory Remarks

FoE1 Day 2 Introductory Remarks

Added 2 years ago | 00:29:06 | 813 views

FoE5: Cities and the Future of Entertainment (MIT Communications Forum)

FoE5: Cities and the Future of Ente...

MIT Communications Forum

Added 3 years ago | 02:06:00 | 7029 views

FoE4: Producing Transmedia Experiences--Stories in a Cross-Platform World

FoE4: Producing Transmedia Experien...

Added 5 years ago | 01:46:00 | 12091 views