Preparing for and Responding to Disruptions: Hurricane Katrina
Cath Malseed, P&G - Director, Coffee Product Supply
Crossroads 2006: Simulating Disruption to Business Recovery
Cath Malseed was part of the team charged with getting P&G's New Orleans facility back up and running after Hurricane Katrina. Malseed outlines the unprecedented challenges they faced in New Orleans and shares the planning and processes it took to get P&G's New Orleans facility back in operation only three weeks after the storm.
April 11, 2006, 0:58:00
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